Biography of David Moon

A proud graduate of the University of Georgia, I bring over 25 years of franchise expertise, operations management, and business consulting experience to my role at First Choice Business Brokers – Atlanta Metro. Throughout my career, I have been entrusted with leading critical company-wide training programs, spearheading operational turnarounds, and revitalizing underperforming departments and businesses.

With a proven track record of driving initiatives that reduce waste, enhance efficiency, boost revenue, and improve profitability, I understand the discipline, resilience, and strategic focus required to build and sustain a successful business. My professional strengths lie in corporate finance, project management, policy development, and process optimization—skills that consistently deliver measurable results for the businesses and entrepreneurs I support.

What truly drives me is my passion for building lasting relationships and providing personalized, hands-on guidance throughout every stage of the business journey. At First Choice Business Brokers, I’m proud to help clients realize their goals—whether they’re buying, selling, or scaling a business.